Danamon and Adira Finance, Supported By MUFG, Return as Sponsors of IIMS Surabaya 2025

Press Release / 19 May 2025

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Surabaya, 19 May 2025 – PT Bank Danamon Indonesia Tbk (“Danamon”, BEI: BDMN) and PT Adira Dinamika Multi Finance Tbk. (“Adira Finance”, BEI: ADMF), with support from MUFG Bank, Ltd. (“MUFG”) return as sponsors of Indonesia International Motor Show (“IIMS”) Surabaya 2025 as Official Bank Partner and Official Multifinance Partner, together with momobil.id and momotor.id as Official Trade-In Partner. Danamon, Adira Finance, and MUFG’s presence for the fourth year on 28 May-1 June 2025 will carry on the success of IIMS Jakarta, held in February 2025.

In IIMS Surabaya 2025, Danamon and Adira Finance will present a variety of promotions and exciting programs for prospective auto buyers and visitors, as well as benefits for customers purchasing their vehicles using Danamon and Adira Finance’s financial solutions.

Irene Sri Redjeki, Regional Corporate Officer of Danamon for the East Java Region, explained, “Danamon, Adira Finance, together with MUFG, are proud to support IIMS Surabaya 2025. Surabaya is one of the most important economic centers for Indonesia, with sizable population and vehicle owners. Our joint presence in IIMS Surabaya 2025 reaffirms our presence in Surabaya and East Java to provide holistic financial solutions that suit our customers’ needs within the wider national automotive industry, as well as to support auto consumers looking to purchase the vehicles that they need.”

Irfan Budianto, Head of Regional SSD East Java of Adira Finance, explained, “Through IIMS Surabaya 2025, Adira Finance presents comprehensive and accessible financial solutions, responsive to the needs of the consumers in East Java. We offer a variety of exciting programs with limitless benefits that will help our customers realize their dreams of owning their vehicles, or to get cash on vehicle collateral through SolusiDana. Our presence in this event also shows a group-wide strong commitment in strengthening the national automotive industry and supporting the local economic growth.”

Danamon, Adira Finance, and MUFG together present the Rumah Finansial (Financial Home) concept as a meeting point for customers with the diverse holistic financial solutions offered in IIMS Surabaya 2025. Many products and promotions are available for customers, prospective buyers, and visitors of IIMS Surabaya 2025, including cashback for purchases made with D-Bank PRO QRIS and Danamon-Adira Finance collaborative financing solution, KPM Prima. In addition, Adira Finance offers more promotions, including a special rate of below 2% for car loans, a three-month installment discount for motorcycle loan from specific brands, shopping voucher of up to Rp500,000, opportunity to win Umrah Untuk Sahabat program by exchanging adirapoint through the adiraku app, and more. The promotions offered are intended to also make visits to IIMS Surabaya 2025 more enjoyable and comfortable, including those for purchases of entrance tickets, vehicles, accessories, and food and beverage.

It is hoped that through the products and promotions, Danamon and Adira Finance, with the support of MUFG will be able to present comprehensive financial solutions that are suitable for a diverse range of customers, including businesses such as brand holders (APM), suppliers of components, dealers, and accessories and aftermarket businesses, all the way to autofinancing solutions for end consumers.

For more details of the many exciting programs and promotions in IIMS Surabaya 2025, visit bdi.co.id/iimssby2025.

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