Prasetiya Mulya University, Danamon, and Manulife Launch Danamon Prasmul EduWealth (DPEW), an Ecosystem for Children's Future Education Planning

BSD City, 13 July 2026 – Universitas Prasetiya Mulya, together with PT Bank Danamon Indonesia Tbk (“Danamon”) and PT Asuransi Jiwa Manulife Indonesia, officially launched Danamon Prasmul EduWealth (DPEW), an education planning ecosystem designed to help Indonesian families prepare for their children’s education in a more structured, sustainable, and well-protected manner.

Amid the growing demand for quality education, many parents are now facing increasingly complex challenges in planning and financing their children’s educational journey. In addition to considering the choice of educational institution and the child’s readiness to face the future world of work, families also need to anticipate rising education costs and various life risks that may disrupt the continuity of their education plans. Therefore, educational planning can no longer be carried out in isolation, but must be integrated into a more comprehensive family financial plan.

Danamon Prasmul EduWealth responds to these needs by offering an integrated education planning ecosystem that combines the educational perspective of Prasetiya Mulya University, banking solutions from Danamon, and insurance protection from Manulife Indonesia. Through this collaboration, DPEW supports parents in formulating their children’s education goals, preparing funding in a more disciplined manner, and safeguarding the continuity of these plans by providing protection against various life risks.

Carrying the theme “Unlock the Future”, the launch of DPEW represents a collaborative step that unites the strengths of education, financial planning, and future protection within one complementary ecosystem. Through this collaboration, the three institutions hope that more Indonesian families will be able to prepare their children’s educational journey in a more focused, well-planned, and sustainable manner.

The launch event, held at the Harry-Jusuf Auditorium at Prasetiya Mulya University’s BSD City Campus, was attended by parents, school principals, guidance counselors, education communities, industry practitioners, and leaders from Prasetiya Mulya University, Danamon, and Manulife Indonesia.

Education Needs More Comprehensive Planning

Chairman of the Prasetiya Mulya Foundation, Prof. Dr. Djisman S. Simandjuntak, stated that the best investment parents can make for their children is a high-quality education that is carefully and thoughtfully planned.

“We believe that education is not only about choosing the best university, but also about ensuring that every child has an equal opportunity to reach their full potential. Through Danamon Prasmul EduWealth, we aim to help Indonesian families prepare their children’s educational journey in a more structured way, so that educational decisions are no longer constrained solely by financial readiness. We hope that more Indonesian families will be able to prepare their children’s educational journey in a more focused, well-planned, and sustainable way.”

He believes that cross-sector collaboration of this kind is becoming increasingly important, as future educational challenges continue to evolve and demand a more holistic approach.

Encouraging More Disciplined Educational Financial Planning

The average cost of education in Indonesia continues to rise from year to year. As shown by the average cost of education or costs incurred by students in the BPS Education Supporting Statistics data the average cost of education or student expenditure shows a clear increase between 2018 and 2024. One example is the average cost of senior high school (SMA) education, which rose from around Rp4.6 million in 2018 to approximately Rp10.2 million in 2024, an increase of about 56%. Nationally, average higher education costs showed a temporary decline between 2018 and 2021. However, average higher education costs have risen again, reaching around Rp19 million in 2024.

Seeing this rising trend in education costs, Danamon believes that early financial planning for education is increasingly essential for families to prepare their children for a more focused and sustainable future.

“Education is one of the most important investments a family can make for its future. As education costs continue to rise year after year, early planning—including disciplined financial planning—becomes increasingly crucial so that parents can prepare for their children’s education needs in a more targeted and effective way. Through Danamon Prasmul EduWealth, we want to help customers prepare for their education funding needs gradually and in a well-planned manner, with holistic financial solutions tailored to their family’s needs,” said Ivan Jaya, Consumer Funding & Wealth Business Head of Danamon.

According to Ivan, the collaboration between Danamon, Prasetiya Mulya University, and Manulife Indonesia presents a more comprehensive approach to preparing children’s educational future, which includes not only funding but also protection.

“As a trusted financial partner, Danamon is committed to providing solutions that help customers achieve their long-term financial goals. We hope this collaboration will encourage more Indonesian families to develop disciplined financial planning habits to help their children’s future dreams come true,” Ivan added.

Protection Becomes an Important Part of Future Planning

Lauren Sulistiawati, President Director & CEO of Manulife Indonesia, said that good education planning requires not only financial readiness, but also protection that can help families maintain the continuity of these plans when facing unexpected risks.

“Children’s education is an important goal for many families. However, long-term plans like this need to be prepared more comprehensively, including through protection that can help families remain financially prepared when facing life’s risks. Through this collaboration, Manulife Indonesia aims to support Indonesian families in building a more secure future plan, allowing them to continue pursuing their children’s education plans more effectively.

Building Future Education Ecosystem

Danamon Prasmul EduWealth (DPEW) is the result of a strategic collaboration that combines the strengths of Prasetiya Mulya University as an educational institution, Danamon as a banking partner, and Manulife Indonesia as a protection partner.

Through an integrated approach, DPEW is expected to help Indonesian families plan their children’s education more comprehensively, starting from the preparation stage and funding, to protection against various risks that can affect the continuity of their education.

The launch of Danamon Prasmul EduWealth (DPEW) is part of the joint commitment of the three institutions to support the birth of a future generation of Indonesia that is better prepared, more resilient, and able to face ever-evolving global challenges.

Because a child’s future is not built in a single day, but prepared through deliberate steps that parents begin today.

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