Danamon Together with Adira Finance and Supported by MUFG Supports IIMS Surabaya 2023 for Second Time, Presenting KPM Prima and Special Offers

Jakarta, 31 May 2023 - PT Bank Danamon Indonesia Tbk (Danamon) together with Adira Dinamika Multi Finance, Tbk. (Adira Finance) and supported by MUFG Bank Ltd., (MUFG), is proud to continue their support for the Indonesia International Motor Show (IIMS) Surabaya 2023 as the Official Bank Partner, Official Multifinance Partner, and Official Trade-in Partner through Momobil, a used car marketplace owned by Adira Finance. This action reaffirms the group’s commitment to support the growth of the automotive industry and its supply chain especially in Surabaya and East Java. IIMS Surabaya 2023 starts today until 4 June 2023, at the Grand City Convention & Exhibition, Surabaya, East Java.

“MUFG with Danamon and Adira Finance are excited to be here to support the automotive industry ecosystem in Surabaya and East Java because we see this region as playing an important role in Indonesia’s automotive industry. We as a group have a strong portfolio across the automotive supply chain, and we hope to provide the best and comprehensive solutions for customers as well as the automotive industry players. We are optimistic that IIMS Surabaya 2023’s exhibition will be as successful as IIMS Jakarta,” said Tadanobu Hirano, Managing Director, MUFG Deputy Head of Japanese Corporate Banking for Indonesia, MUFG Bank, Ltd.

“We hope IIMS Surabaya 2023 will benefit visitors in finding the most relevant financial solutions according to their needs. During the exhibition, we provide special interest of 1.68% p.a. for KPM Prima as well as various other attractive promos and programs for individual and non-individual customers. In addition, this year’s IIMS is more interesting because we also bring you the Infinite Live Concert,  with some of Indonesia’s most well-known musicians. Visitors will not only be able to enjoy the automotive exhibition, they can also watch a special concert at the same time. So, don't miss this special event," said Dian Ari Prabowo, Area Manager for Surabaya, PT Bank Danamon Indonesia Tbk.

As proof of its commitment in providing leading financing services and products for four-wheeled and two-wheeled vehicles, Adira Finance is also present at the IIMS Surabaya. "Through the involvement of Adira Finance the IIMS Surabaya 2023, we are targeting a 20% growth in financing transactions compared to last year's IIMS in Surabaya. This is why we are once again highlighting KPM Prima, which is our flagship product with Danamon, which offers automotive financing during the exhibition. We invite consumers and visitors to enjoy various Adira Finance programs at IIMS Surabaya which are just as interesting as the event in Jakarta, said Agus Hartanto, Head of East Java Region, PT Adira Dinamika Multi Finance, Tbk.

A series of attractive programs for individual and non-individual customers

As a global financial group with a significant portfolio in the world's automotive industry, MUFG is committed to increasing its contribution to the growth of the Indonesian automotive ecosystem, including in Surabaya and East Java. With the support of MUFG, Danamon and Adira Finance are able to provide banking and financial solutions that are more comprehensive and meet the needs of the entire automotive supply chain in East Java. The whole supply chain consists of players from exporters, importers, manufacturers, suppliers, distributors, dealers, small and medium enterprises in aftermarket, spare parts and accessories, to consumers or end-users.

At the IIMS Surabaya 2023, Danamon together with Adira Finance and supported by MUFG have returned to offer various attractive programs and promotions for Danamon customers and exhibition visitors. This time around, Danamon has offerings for both corporate and individual customers, making it the first time the Bank has made corporate special programs available at the IIMS - further providing proof of its support for the whole automotive ecosystem, from upstream to the downstream. At the IIMS Surabaya 2023, there are many attractive promos that Danamon has prepared:

  1. Special interest rate of 1.68% p.a for KPM Prima, Danamon’s flagship product supported by Adira Finance. Invited customers of Danamon will get pre-approved limits of KPM Prima and attractive prizes.
  2. On-the-spot ticket purchase at IDR 1 for one admission to the IIMS Surabaya 2023 exhibition using QRIS on D-Bank PRO app.
  3. 50% discount for bundled tickets to the 2023 Infinite Live Concert and IIMS Surabaya exhibition using QRIS on D-Bank PRO app.
  4. 100% cashback of up to IDR 75,000 for transactions in the F&B area, which can be enjoyed using QRIS on D-Bank PRO app.
  5. Shop using Danamon credit card with a minimum transaction of IDR 300,000 to enjoy installments with 0% interest for 3, 6 and 12 month tenors.
  6. Customers transacting with Danamon debit cards, credit cards, and charge cards during the IIMS Surabaya 2023 can get shopping vouchers of up to IDR 500,000.

Visitors who open a Danamon account, apply for a credit card, and download D-Bank PRO app can immediately enjoy various promos at IIMS Surabaya 2023. Further information about all the special promos and programs can be found at bdi.co.id/iimssby.

At the Adira Finance booth, consumers and visitors can enjoy a variety of competitive promotional programs during the IIMS Surabaya 2023 exhibition. Adira Finance offers benefits for visitors who are looking for their dream cars, such as: low interest rates starting from 1.68% per year, admin fee discounts of up to 50%, and 0% provisioning fees. For motorcycle financing, Adira Finance offers CSR Green Financing program, which subsidizes down payment of up to IDR 5.25 million for electric motorcycles, and gives cashback of up to IDR 700,000 for trade-ins using adirapay. At the IIMS Surabaya 2023, Adira Finance also offers trade-in services through momobil.id as Official Trade-In Partner at IIMS Surabaya 2023, with various attractive promos such as cashback of up to IDR 5 million through adirapay as well as shopping voucher of up to IDR 500,000. In addition, visitors and customers can also enjoy various benefits from moservice.id, such as 30% coating discount, 20% anti-rust discount, spooring & balancing discount, and tire maintenance for 1 year.

During the exhibition, Adira Finance’s active customers also have the chance to join Harcilnas (National Installment Day) program through a lottery. The program invites customers to redeem coupons with Adirapoints. As part of Adira Finance’s 33rd anniversary celebration, there will be 33 lucky winners who are eligible to get full repayment of their existing installments and 330 lucky winners who can get one time repayment.

Visitors can also enjoy exciting activities at the booth that Adira Finance shares with Danamon and MUFG. For more information about Adira Finance's offers at IIMS Surabaya 2023, visit adira.id/e/iims2023





For media queries, please contact:


Ni Luh Putu Utami Arsaningrum

Corporate Communications Manager

PT Bank Danamon Indonesia Tbk                         

Email: utami.arsaningrum@danamon.co.id

Cindyani Lasmana

Corporate Communications Head

PT Bank Danamon Indonesia Tbk

Email: cindyani.lasmana@danamon.co.id