Danamon Announces New Vice President Director of Group-Wide Consumer Banking Business

Press Release / 02 March 2022

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Jakarta, 2nd of March 2022 - With the aim of enhancing Danamon group-wide synergy, PT Bank Danamon Indonesia Tbk (Danamon) announced today, Hafid Hadeli, President Director of PT Adira Dinamika Multi Finance Tbk (Adira Finance), as Danamon Vice President Director. In his role, Bapak Hafid will be responsible for group-wide Consumer Banking Business which includes Consumer, Branch Network, Bancassurance, Digital Banking, and Marketing. The effective appointment of Bapak Hafid will be subject to the AGMS approval on March 25th, 2022 and regulatory approval.

“Today, I have submitted a letter of resignation as President Director of Adira Finance to join Danamon. The synergy and collaboration between Danamon and Adira will certainly have a positive impact on our customers and allow us to provide a more comprehensive financial solution for them," said Hafid Hadeli.

"Bapak Hafid plays a pivotal role in enhancing a more integrated collaboration with Adira Finance to better serve various segments of consumer banking customers. As a senior banker, Bapak Hafid has extensive experience, both in the banking and multi finance industries. With his outstanding leadership, Adira Finance has become a leading multi finance company in Indonesia with good performance and reputation," said Danamon President Director, Yasushi Itagaki.

“Collaboration between Danamon and Adira Finance is key to harnessing the strengths of each entity. As a group, we share the same values and aspirations in delivering comprehensive financial solutions across segments and value chains,” Yasushi Itagaki further explained.

This approach to leverage Danamon and Adira as a group shows Danamon continuous commitment to develop an organization that prioritizes the interests of all stakeholders, in line with the bank’s brand promise of providing financial solutions that allow optimum control of customer financial needs and goals.

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About Bank Danamon
PT Bank Danamon Indonesia Tbk (IDX Code: BDMN), which was established in 1956, as of March 31, 2021, manages total consolidated assets of IDR 193 trillion with its subsidiary, namely PT Adira Dinamika Multi Finance Tbk. (Adira Finance). In terms of share ownership, 92.47% of Danamon's shares are owned by MUFG Bank, Ltd. and 7.53% owned by the public. Danamon is supported by a network of 846 conventional branch offices, Sharia units and subsidiary branch offices as well as more than 60,000 Danamon ATM networks, ATM Bersama, PRIMA and ALTO spread across 33 provinces. In addition to the physical network, Danamon services can also be accessed through Danamon Online Banking, mobile banking through the D-Bank and D-Card applications, SMS Banking, and phone banking services through Hello Danamon.

With a variety of financial products and services, Danamon is ready to serve the needs of customers from various segments including Consumer, Small and Medium Enterprises (SME), Wholesale (Corporate and Commercial), and Sharia banking as well as automotive financing through Adira Finance. In July 2020, Danamon also launched the Danamon Optimal segmentation to assist the upwardly mobile segment in managing finances. Danamon Optimal consists of products and services according to the needs of these individuals, from savings, loans to insurance equipped with all-digital services for ease of transactions. Danamon Optimal is expected to help customers belonging to this segment to be able to control their finances easily and wisely.

As part of MUFG, a global financial group as well as Japan's largest bank and one of the world's leading financial institutions, Danamon will be able to access MUFG's strengths, expertise, and network to serve our customers and facilitate Danamon's growth in realizing long-term value for all stakeholders. Danamon received an award as number one in the 2021 SLE Index for the BUKU IV Bank category from the 2021 Satisfaction Loyalty Engagement Awards event organized by Marketing Research Indonesia and Infobank. Danamon also won first place at the 9th Infobank Digital Brand Awards 2020 in the category of Conventional Commercial Banks with Core Capital of IDR 30 trillion and above (BUKU IV) with assets below IDR 500 trillion. In the international arena, Danamon was also the Best Digital Bank Indonesia at the Asiamoney Best Bank Award 2020. Danamon also received the Asia Traiblazer 2020 award from Retail Banking International (RBI) with the title of Highly Commended in the Best Digital Banking Initiative category. In addition, Danamon received the 2020 DX Gamechanger award from IDC for the company's digital transformation.



Dyaharini Nurhapsari
Head of Public Relation
PT Adira Dinamika Multi Finance, Tbk.
Phone (+6221) 52963322
Email: public.relation@adira.co.id


About Adira Finance
PT Adira Dinamika Multi Finance, Tbk. (Adira Finance) was founded in 1990, initially operated as a car financing company, and later in 1997 expanded to motorcycle financing. In 2004, Adira Finance has its shares public offering in the Jakarta Stock Exchange (currently Indonesia Stock Exchange) and was later acquired by PT Bank Danamon Indonesia (Bank Danamon). Today, Bank Danamon’s ownership in the company is 92.07%. As a subsidiary of Bank Danamon, Adira Finance is part of the global financial group MUFG.

Adira Finance has become a leading company in the financing sector that serves variety of brands and products. In 2015, Adira Finance began to introduce financing for durable products such as electronics, gadgets, furniture, and sharia-based financing for automotive (cars and motorcycles) through Unit Usaha Syariah Adira Finance. In 2017, Adira Finance launched multi-purpose financing e-commerce platform dicicilaja.com, a marketplace for buying and selling vehicles momobil.id, and followed by momotor.id in 2018. On February 20, 2020, Adira Finance launched a new digital consumer service app, namely adiraku to provide real-time, easy, safe and comfortable transaction experience.

In line with the company’s brand promise “Sahabat Setia Selamanya”, Adira Finance continues to provide financial solutions in accordance with the consumers life cycle, frommulti-purpose financing, durable goods financing, and automotive financing, to Umrah financing.

Currently, Adira Finance holds idAAA Rating from PEFINDO, and international credit rating of BBB from Fitch and Baa1 from Moodys. Both of these international rankings are investment grade which is the same as the ranking of Indonesia. Adira Finance serves more than 2 million active consumers throughout Indonesia with total managed receivables of Rp40.4 trillion (2021). For details, visit www.adira.co.id.